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Privacy notice

Updated:

Controller and contact

DataStruct s.r.o., Rybná 716/24, 110 00 Praha 1, Czech Republic, company ID 21321078, is responsible for the processing described here. Contact info@datastruct.tech or +420 604 929 971 about your personal data.

Inquiries and assessment requests

The contact form collects your first name, surname, email address and acknowledgment that you have read the privacy notice. Company, phone number and message are optional. The acknowledgment records that you have read the information; it is not consent to marketing or the legal basis for handling your inquiry. An assessment request also sends your selected answers and the resulting readiness score when you request follow-up. Assessment answers remain in the page until you choose to submit them.

We use these details to respond, assess your requirements and take requested steps towards a contract. The legal basis is Article 6(1)(b) GDPR for pre-contractual steps concerning you, or Article 6(1)(f) for our legitimate interest in responding to business representatives. Providing the required fields is necessary for the requested reply; you can contact us by email instead.

The assessment provides an indicative recommendation. It does not make a legally significant automated decision about you. We do not subscribe inquiry contacts to marketing lists through these forms.

Package inquiries also include the chosen package; company, phone number and message are optional. If you complete the eligibility check, its answers accompany the inquiry only when you submit the form. The recommendation is indicative and is not a binding quotation.

If you submit an inquiry through a Lead Gen Form on LinkedIn, LinkedIn Ireland Unlimited Company provides us with the contact information you entered (first name, surname, email, phone, company and job title) and your answers to additional questions. We process these details exclusively to handle your inquiry and assess a suitable package under Article 6(1)(b) and (f) GDPR.

Webinar registration

You can register for a specific webinar using the website form or by email. We use your first name, surname, email address and any company information or questions you voluntarily provide to receive your registration, confirm attendance, send joining details and promised materials, and answer related questions. The form handler stores the registration on our server and Resend sends a notification to the DataStruct team. The legal basis is Article 6(1)(b) GDPR for the participation you request, or Article 6(1)(f) for communication with business representatives.

Registration applies to the selected session and does not itself subscribe you to marketing messages. We retain registration details for as long as needed to organise that event, send promised materials and resolve follow-up questions. If a separate inquiry about our services arises, its retention follows the inquiry rules.

Hosting, email and external links

The website and inquiry handler are hosted on a Hetzner server. Inquiries are stored by the handler and notifications are sent through Resend. Authorized DataStruct personnel handle the resulting correspondence. Server logs can contain IP addresses, requested paths, timestamps and technical request information; we use them to operate and secure the service on the basis of legitimate interests.

Odoo handles registration and referral attribution under its own notice after you follow an Odoo partner link. Contact buttons on this website lead to our form; submitting it does not book a meeting. We do not load embedded Odoo forms on this website.

Retention

We retain server logs for one week. We retain inquiries from website forms and LinkedIn forms and related email correspondence for the duration of discussions about an engagement, but for no longer than six months after the last contact, unless a contract is concluded in the meantime.

Consent choices are stored for 180 days. Analytics cookies have a configured lifetime of up to 180 days; advertising measurement cookies up to 90 days. Campaign attribution in sessionStorage lasts for the browser tab session and is removed for a purpose when its consent is withdrawn. Provider-side retention depends on the relevant account settings; contact us for details.

Optional analytics and advertising measurement

With analytics consent, Google Analytics 4 measures visits, CTA clicks, completed assessments and accepted enquiries through generate_lead. With separate advertising measurement consent, accepted contact, package and assessment-report enquiries send a direct Google Ads conversion, even when analytics is declined. If both purposes are accepted, both events are sent. The direct Ads action is used as the primary advertising conversion after verification; the GA4 import is retained as a secondary observation, so the same enquiry is not counted twice for campaign optimization. Mimir token requests are measured separately. Advertising storage and advertising user data stay denied when advertising measurement is declined.

Events contain controlled page, language, placement, package and outcome properties. Campaign parameters are validated; advertising click identifiers are used only for the permitted advertising purpose. Names, email addresses, phone numbers, messages and individual assessment answers are not sent in tracking events. Other URL parameters and fragments are excluded.

The legal basis is consent under Article 6(1)(a) GDPR. Forms and links work without this consent. Use Cookie settings in the footer to withdraw or change it. Withdrawal stops future collection for the selected purpose, without undoing earlier processing. We do not enable personalized advertising, enhanced conversions or Google Signals.

Recipients and international processing

Resend’s primary processing operations take place in the United States; its data processing addendum incorporates EU standard contractual clauses for relevant transfers. Google processes information internationally and describes its transfer safeguards in its published frameworks. You can request information about the safeguards applicable to your data from info@datastruct.tech.

Provider notices are linked below. An external provider’s notice governs its own processing; this notice covers DataStruct’s use of the website information.

Your rights

Depending on the processing and legal basis, you may request access, rectification, erasure, restriction and portability, object to processing based on legitimate interests, or withdraw consent. Contact info@datastruct.tech. You may complain to the Czech Office for Personal Data Protection (ÚOOÚ), or your competent supervisory authority.

Optional YouTube videos

Video posters are hosted on this website. No YouTube player is loaded until you activate “Load video from YouTube” for a particular video. This choice is independent of analytics and advertising measurement, and we do not store a video preference.

Loading a video connects to Google’s YouTube service using its privacy-enhanced player (youtube-nocookie.com). Google receives connection information such as your IP address and processes playback data; its privacy policy applies. Privacy-enhanced mode does not make playback anonymous. “Close video” removes the player; switching videos also removes it and requires a new load action. A direct YouTube link is available instead.

Questions about your data or these terms? Contact info@datastruct.tech.